Unleashing Masculinity: Cain Grenade Perfume Packaging

Luo Heng's Award-Winning Design Reflects Male Dominance and Elegance

Designed by Luo Heng, Cain Grenade is a men's fragrance that aims to trigger an explosion of male wildness, breaking out the most primitive male charm. The design of the packaging reflects male dominance with its hard, angular shell, refusing to be low-key. The beautiful and layered color contains the power of explosion, while the use of antique elements to form the lines of the outer box reflects a man's calm and elegance.

The packaging box design uses rich lines and several colors for contrast color matching. The addition of concave and convex texture technology increases the high-quality feeling and aesthetics. The design's unique properties lie in its hard appearance and layered color, which reflect male dominance and the power of explosion. The use of antique elements to form the lines of the outer box, simple and clear, reflects a man's calm and elegance.

The design specifications include a width of 60 mm, a depth of 55 mm, a height of 120 mm, and a weight of 0.07 KG. The packaging box design uses rich lines and several colors for contrast color matching, also adding concave and convex texture technology to increase the high-quality feeling and aesthetics.

The project started in Shenzhen in June 2021 and was completed in December 2022. The design research for Cain Grenade packaging adopts the mysterious tarot card form as a symbol language to reflect the power of repression. The overall design has a sense of advanced masculinity, providing an atmosphere for the outbreak of "male charm". The use of bronzing technology makes the texture more delicate and prominent.

The design faced challenges in using rich lines and several colors for contrast color matching, and adding concave and convex texture technology to increase the high-quality feeling and aesthetics. To fully reflect the wild charm of Cain, multi-layer gradient color was used. With its innovative appearance, excellent texture, and mysterious cultural sense symbolizing male wildness, the shape of the grenade combined with its dazzling appearance is extremely attractive, and also a confident, open, individual self-expression.

This unique design was awarded Silver in A' Packaging Design Award in 2023. The Silver A' Design Award is rewarded to top-of-the-line, creative, and professionally remarkable designs that illustrate outstanding expertise and innovation. These designs, admired for their strong technical characteristics and splendid artistic skill, showcase a remarkable level of excellence and introduce positive feelings, amazement, and wonder.